For people looking to press pause on ageing, it hasn’t always been as easy as it is today. Throughout history people have used all sorts of outlandish anti-ageing skincare techniques – such as bathing in donkey’s milk as Cleopatra supposedly did, or applying mercury directly to the skin, as the Elizabethans did.
Swiss sports brand On today announces a move away from petroleum-based resources by creating a new foam material called CleanCloud™, made using carbon emissions as a raw material. On is the first company in the footwear industry to explore carbon emissions as a primary raw material for a shoe bottom unit, specifically EVA (ethylene vinyl acetate) foam, that could also be used in other shoe parts and products in the future. Continue reading